IntegrationsHubSpot
The HubSpot business card scanner for events
Install the Swopi app on your iPhone or Android phone and connect HubSpot once in the Swopi dashboard. Then scan a business card, an event badge or a QR code, and Swopi creates the HubSpot contact in seconds, with the event name attached. With Event Intelligence or Event Lead Capture, Swopi AI also adds verified email, phone and company data.
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in/jonas-lindqvistSaved to HubSpotTeams at these companies use Swopi.
What lands in HubSpot
Every scan becomes a real HubSpot record in native fields, tagged with the event. Anything without a standard field, like your notes or the intent score, arrives as a note on the same record.
Saved to HubSpot- Swopi
- HubSpot
- First name
- Contact: First name
- Last name
- Contact: Last name
- Business email
- Contact: Email
- Direct phone
- Contact: Phone number
- Job title
- Contact: Job title
- Company name
- Contact: Company name
- Company website
- Contact: Website URL / Company: Company domain name
- Industry, company size, revenue
- Company: Industry, Number of employees, Annual revenue
- Company address and country
- Contact: Street address, City, Postal code, Country/Region
- Event name, notes, intent score
- Note on the contact record
How to connect HubSpot
- 1
Connect HubSpot
In the Swopi dashboard, open Integrations and sign in with your HubSpot account. You do this once.
- 2
Turn on automatic sync
Choose where new leads go and switch on automatic sync. From now on, every lead your team captures is sent to HubSpot without a click.
- 3
Scan at the event
Open the Swopi app and scan a badge, a paper card in any language or a QR code. You do not need the organizer's rented scanner.
- 4
Let Swopi AI add the missing data
With Event Intelligence or Event Lead Capture, Swopi AI adds verified business email, direct phone, job title, seniority, LinkedIn and company data. It checks a waterfall of 20+ data providers and official business registries. It does not guess.
- 5
Open the contact in HubSpot
The contact is in HubSpot in seconds, in native properties, with the event name. With Event Intelligence or Event Lead Capture, Swopi AI also drafts a personal follow-up email for it.
Swopi AI
HubSpot lead enrichment, done at the booth
A badge or a card often has only a name and a company. Swopi AI finds the rest in seconds, shows where each detail came from, and never overwrites what your team typed.
- Work email
- Direct phone
- Job title, seniority and LinkedIn
- Company website, industry, size and address
What HubSpot does on its own
HubSpot has a free business card scanner in its mobile app for iOS and Android (HubSpot business card scanner). It reads a card and fills contact properties such as name, email, job title and phone, and it does not work on iPad (HubSpot Knowledge Base). For a few cards after a meeting, it does the job well. HubSpot's pages do not describe event badge scanning or adding data from outside sources.
Why teams add Swopi
- Badges, not only cards: scan the printed name or the QR code on any event badge, without renting the organizer's scanner.
- Full records, not a photo of a card: with Event Intelligence or Event Lead Capture, verified email, direct phone, seniority and company data from 20+ data providers and official business registries.
- Follow-up already drafted: with Event Intelligence or Event Lead Capture, Swopi AI writes a personal email for each lead, based on your notes, the company and the event.
- 32 languages: the app works in 32 languages for international teams, under GDPR with a DPA.
Swopi and HubSpot: questions
Does HubSpot have a business card scanner?
Yes. The HubSpot mobile app for iOS and Android can scan a business card and create a contact. It is free. It does not work on iPad, and HubSpot's pages describe business cards, not event badges.
Can I scan trade show badges into HubSpot?
Yes, with Swopi. The Swopi app reads the printed name and company or the QR code on a badge, adds verified data and sends the contact to HubSpot. See the badge scanner.
Which HubSpot properties does Swopi fill?
Standard contact properties such as first name, last name, email, phone number, job title and company name, plus company details. Data without a standard property, like the event name or the intent score, goes into a note on the contact.
Where is my lead data stored?
Swopi hosts data in the EU and works under GDPR. A DPA is available. Read more on the security page.
What does the HubSpot integration cost?
Connecting HubSpot needs a paid plan: Pro, Event Intelligence, Digital Business Cards, or Event Lead Capture. On a company plan, an admin connects the account. The free plan does not include CRM connections. Swopi AI enrichment and follow-ups are in Event Intelligence and Event Lead Capture. Event Lead Capture is a company license with unlimited scans and no per scan fee. Pro and Event Intelligence have a 7-day trial in the app. Company plans are quoted on the pricing page.
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