Best lead retrieval apps for trade shows in 2027
Lead retrieval apps for 2027: Popl, Tendro, BoothIQ, momencio, Mobly, Wave, Blinq, Cvent and Vendelux, with each vendor's published price.
This guide is for event marketers planning a 2027 show calendar. We make Swopi, so we list it first. Every other fact is from that vendor's own pages, checked on 11 November 2026, with a link. Rental prices further down are from 2026 order forms, not 2027 quotes. How exhibitor software is priced for a whole season is in best event lead capture apps. Badge formats are in best badge scanner apps.
What is a lead retrieval app?
A lead retrieval app turns a phone into a scanner for event badges, paper business cards and QR codes. Staff scan a visitor, add a note, and the contact is saved as a lead. Stronger apps then add email, phone, job title and company data, and send the lead to the CRM.
There are two types. A rental from the organizer works only at that show, and it can read a badge code that holds only an ID. Your own app goes with you to the next show. It reads the printed name and company, and any open QR code. A code that only the organizer can decode still needs their rental.
How to choose
- Every show, or one show? A rental does not follow you. An app you own does, except where the badge code is locked to the organizer.
- Badges and cards. Paper cards and LinkedIn QR codes still show up at the booth.
- CRM. Native fields and the event name, not one long note. Check that your CRM is on the published list for the plan you would buy.
- Price model. Per event, per seat, per credit, or a quote. A quote is not a hidden fee. It means the number is not on the website.
- Data terms. Who else can use the lead after you scan it. Read that before a busy show.
Comparison: lead retrieval apps in 2027
Prices below are what each company published, checked on 11 November 2026. They change. Open the link before you decide.
Swopi
- Scans
- Event badges (printed text and QR), paper cards, LinkedIn QR codes
- CRM on the published plan
- HubSpot, Salesforce, Dynamics 365, Zoho CRM, Pipedrive, monday.com, plus Zapier
- Price as published
- Event Lead Capture: priced on request. Unlimited scans, no per scan fee. Team digital business cards are a separate quote (pricing)
Popl
- Scans
- Badges, paper cards, QR codes, forms
- CRM on the published plan
- Salesforce, HubSpot, Marketo, Microsoft Dynamics, Zoho, monday.com, Slack
- Price as published
- Custom quote. Unlimited users, events and leads. No per seat fee and no credits (pricing)
Tendro
- Scans
- Printed badges and cards, offline, then sync
- CRM on the published plan
- HubSpot and Salesforce native. Another CRM gets a connector before onboarding, their page says
- Price as published
- $499 per event. Unlimited team members, phones and scans (pricing)
BoothIQ
- Scans
- Badges and cards, voice notes, offline
- CRM on the published plan
- HubSpot and Salesforce on Enterprise only. Other plans export CSV
- Price as published
- Starter $0 for up to 2 people. Event pass $199 for 5 days. Team $499 a month. Enterprise is a quote (pricing)
momencio
- Scans
- Badge scanning through the organizer's event API, plus card OCR
- CRM on the published plan
- CRM integration is an add-on, not in the seat price
- Price as published
- Capture from $100 per seat a month, billed yearly, minimum 5 seats ($6,000 a year at that minimum) (pricing)
Mobly
- Scans
- Badges, cards, or a handwritten name
- CRM on the published plan
- Their page says real-time CRM sync. It does not name the CRMs
- Price as published
- Not published. They describe a flat subscription with unlimited captures and users, then a demo (page)
Wave Connect
- Scans
- Badges, cards, LinkedIn QR codes
- CRM on the published plan
- HubSpot, Salesforce, Dynamics 365, Zoho, Pipedrive, HighLevel. On pay as you go, CRM sync needs Pro or Teams
- Price as published
- $2.50 per credit. A badge is 4 credits ($10). A card or LinkedIn scan is 1. No charge if nothing is found (pricing)
Blinq
- Scans
- Badges, cards, QR, LinkedIn, on Business
- CRM on the published plan
- HubSpot, Salesforce, Dynamics 365, Zoho CRM, Pipedrive, Marketo and more, on Business
- Price as published
- Business from $4.99 per card a month billed yearly, minimum 5 cards. Capture does not use a credit. Enrichment is $5 a credit on pay as you go (help)
Cvent iCapture
- Scans
- Described on the product page. Price is not
- CRM on the published plan
- Described on the product page
- Price as published
- Not published (page)
Vendelux Lead Scanner
- Scans
- Badge or card from a photo
- CRM on the published plan
- HubSpot today. The same page says Salesforce is in the works
- Price as published
- No per lead fee on the product page. Terms say that is not a promise it stays free (terms)
| Tool | Scans | CRM on the published plan | Price as published |
|---|---|---|---|
| Swopi | Event badges (printed text and QR), paper cards, LinkedIn QR codes | HubSpot, Salesforce, Dynamics 365, Zoho CRM, Pipedrive, monday.com, plus Zapier | Event Lead Capture: priced on request. Unlimited scans, no per scan fee. Team digital business cards are a separate quote (pricing) |
| Popl | Badges, paper cards, QR codes, forms | Salesforce, HubSpot, Marketo, Microsoft Dynamics, Zoho, monday.com, Slack | Custom quote. Unlimited users, events and leads. No per seat fee and no credits (pricing) |
| Tendro | Printed badges and cards, offline, then sync | HubSpot and Salesforce native. Another CRM gets a connector before onboarding, their page says | $499 per event. Unlimited team members, phones and scans (pricing) |
| BoothIQ | Badges and cards, voice notes, offline | HubSpot and Salesforce on Enterprise only. Other plans export CSV | Starter $0 for up to 2 people. Event pass $199 for 5 days. Team $499 a month. Enterprise is a quote (pricing) |
| momencio | Badge scanning through the organizer's event API, plus card OCR | CRM integration is an add-on, not in the seat price | Capture from $100 per seat a month, billed yearly, minimum 5 seats ($6,000 a year at that minimum) (pricing) |
| Mobly | Badges, cards, or a handwritten name | Their page says real-time CRM sync. It does not name the CRMs | Not published. They describe a flat subscription with unlimited captures and users, then a demo (page) |
| Wave Connect | Badges, cards, LinkedIn QR codes | HubSpot, Salesforce, Dynamics 365, Zoho, Pipedrive, HighLevel. On pay as you go, CRM sync needs Pro or Teams | $2.50 per credit. A badge is 4 credits ($10). A card or LinkedIn scan is 1. No charge if nothing is found (pricing) |
| Blinq | Badges, cards, QR, LinkedIn, on Business | HubSpot, Salesforce, Dynamics 365, Zoho CRM, Pipedrive, Marketo and more, on Business | Business from $4.99 per card a month billed yearly, minimum 5 cards. Capture does not use a credit. Enrichment is $5 a credit on pay as you go (help) |
| Cvent iCapture | Described on the product page. Price is not | Described on the product page | Not published (page) |
| Vendelux Lead Scanner | Badge or card from a photo | HubSpot today. The same page says Salesforce is in the works | No per lead fee on the product page. Terms say that is not a promise it stays free (terms) |
The lead retrieval apps, one by one
1. Swopi
Swopi is an event lead capture app on your team's own phones. The scanner has three modes: Event badge, Paper card and LinkedIn QR. Swopi AI adds contact and company data from 20+ sources. The lead goes to HubSpot, Salesforce, Dynamics 365, Zoho CRM, Pipedrive or monday.com in native fields. Event Lead Capture is one company license: unlimited scans, no per scan fee. Ask for it on the pricing page. Digital business cards for the whole team are a separate quote. An individual can start free in the app, with 5 scans with Swopi AI to try it.


2. Popl
Popl's pricing page says teams choose an event lead capture plan or a digital business card plan, and that the price is a custom quote. The quote includes unlimited users, unlimited events and unlimited leads, with no per seat fee and no credits. The same page says the badge scanner reads the printed badge when the QR code is locked to the organizer, and that scans are stored on the phone if the connection drops. Native integrations named there include Salesforce, HubSpot, Marketo and Microsoft Dynamics. It fits a large event program that wants one quote and a success manager. Swopi vs Popl compares the two products.
3. Tendro
Tendro publishes $499 per event for unlimited team members, phones and scans, with enrichment included. A desk trial needs no card. HubSpot and Salesforce sync starts with the first paid event. Tendro says another CRM gets its connector before the onboarding call. Volume rates start at 10 events a year. The lower rate is not on the page. Offline scans stay on the phone until the signal returns.
4. BoothIQ
BoothIQ's pricing page lists four ways to buy. Starter is $0 for up to 2 people, with email and LinkedIn enrichment and a CSV export. A third person does not share new leads with the team until you buy a pass or the Team plan. An event pass is $199 and covers unlimited people for 5 days in a row. Team is $499 a month, can be paused for up to 3 months, and adds phone number and job title on the enrichment. HubSpot and Salesforce sync, duplicate rules and a data protection agreement are on Enterprise, which is a quote. Every plan says it scans with no signal and exports CSV.
5. momencio
momencio's 2026 pricing page lists Capture at $100 per seat a month, billed annually, minimum 5 seats, which they show as $6,000 a year at that minimum. Engage is $130 and Amaze is $170 on the same rules. The FAQ says the minimum term is 12 months, annual plans cannot be cancelled mid-term, purchases are non-refundable, and there is no free trial. AI EdgeCapture and CRM integrations are add-ons. Badge scanning needs the event API, bought from the organizer. If that API is not available, their page says EdgeCapture can enrich from a card instead.
6. Mobly
Mobly does not publish a price. The event lead capture page says the app works at every event, reads a badge, a business card or a handwritten name, enriches the lead and syncs it to your CRM, on a flat subscription with unlimited captures and users. The number is on a demo. The page does not name which CRMs are native. Treat the CRM list as something to confirm on that call.
7. Wave Connect
Wave Connect prices event scans in credits on its event lead capture page. A credit is $2.50. A badge scan is 4 credits ($10). A business card or LinkedIn scan is 1 credit. If nothing is found, no credit is used. New accounts get 10 credits. Native CRM sync covers HubSpot, Salesforce, Dynamics 365, Zoho, Pipedrive and HighLevel. On pay as you go, that sync needs a Pro or Teams plan. The annual plan includes central admin and CRM setup. The dollar price of Pro and Teams is on their card pricing page, not on this one, so open that page before you budget the seats.
8. Blinq
Blinq's pricing page lists Business at $6.99 per card a month, or $4.99 billed yearly, from 5 cards. Admins without a card are not billed. The page says credit use is billed monthly and links to the help center. It does not print a dollar amount per lead. The help article, checked on 11 November 2026, says capturing a lead does not use a credit, and enriching a lead uses 1 credit at $5 on pay as you go, whether or not an email or phone is found. Bulk and unlimited packages are quoted by sales. Business includes badge scanning and native CRM sync.
9. Cvent iCapture
Cvent sells iCapture to exhibitors who want a capture product they can take to more than one event. The public page does not show a price. Confirm badge coverage, enrichment and CRM routing on that page, or on a demo, before you put a number in the 2027 budget. Cvent LeadCapture is a different product: organizers offer it to exhibitors for one event.
10. Vendelux Lead Scanner
Vendelux Lead Scanner is a companion to Vendelux's paid event intelligence platform, not a separate lead capture suite. The lead scanner page says the app reads a badge or business card from a photo, adds work email, job title, company, LinkedIn, location and seniority, and syncs to HubSpot. It says there is no per lead fee. The same page says a Salesforce connection is in the works. The terms, effective 26 October 2026, say the app is free as of that date, that paid features may be added, and that nothing in the app is a promise it stays free. Because it is free, the terms also allow Vendelux to end access for convenience. They say Vendelux uses lead data as an independent controller, including for products it sells to event organizers, and that lead records already in its database survive account deletion in a form no longer tied to the account. Read the terms with your legal or privacy team before you scan customer data. It is a closer fit if you already use, or plan to evaluate, the Vendelux platform and you only need HubSpot.
Organizer rental apps
These are 2026 order forms that were still online on 11 November 2026. They are not 2027 prices. At ATD 2026 the first mobile app license is $350 before 9 April, $375 after that, and $400 on site. Each extra license is $150, $175, then $200. The handheld scanner is $495, $520, then $545 (ATD order form). At the National Restaurant Association Show 2026, the mobile app package with 3 users is $579 on or before 2 April and $599 after. The handheld rental is $579, then $599 (order form). The rental can read a badge that only holds an ID. You pay again at the next show, and the file is often a CSV.
Own app or organizer rental
Three people at ATD 2026 on the early app price is $350 plus 2 times $150, so $650 for one show. Multiply that by the shows on your 2027 calendar, then compare it with a yearly license. Also check the badge. If the code is only an ID, you may still need the organizer app at that one show. The worked example and more order forms are in the lead retrieval cost guide. Badge types are in what is a badge scanner.
How this works in Swopi
Step 1: Scan
Scan a badge, paper card or LinkedIn QR code in the Swopi app on your own phone.
Step 2: Qualify
Add a note and tag the lead hot, warm or cold. Event Mode shows the booth manager every lead during the show.
Step 3: Enrich
Swopi AI adds contact and company data from 20+ sources.
Step 4: Sync
The lead lands in the CRM in native fields, with the event name. Swopi AI drafts the follow-up.
Event Lead Capture is the company license: unlimited scans, no per scan fee. Digital business cards are quoted separately. Start with a demo, or read the badge scanner page.
What is the best lead retrieval app for trade shows in 2027?
There is no single best app. For several shows, pick one your team owns, that reads badges and cards and syncs to your CRM. For one show whose badge code is only an ID, the organizer rental can still be the right tool.
Is lead retrieval the same as event lead capture?
Lead retrieval is the older name, and it often means the organizer's rental. Event lead capture is the app the exhibitor owns and uses all year. The buying models are compared in best event lead capture apps.
Can I skip the organizer's scanner?
Usually yes, when the badge shows a name and company in print. If the code holds only an ID, only the organizer app can turn that ID into a person. Check the exhibitor manual.
How much does lead retrieval cost?
On the 2026 ATD form, the first app license is $350 before 9 April. Own apps range from a published per-event price, to a per-seat price, to a quote. The cost guide lists more order forms.
Does Blinq charge $9.99 per lead?
Not on the pages checked on 11 November 2026. The pricing page does not print that amount. The help center says capturing a lead does not use a credit, and enriching a lead uses 1 credit at $5 on pay as you go.
Is the Vendelux scanner a full lead capture platform?
Vendelux describes it as a companion to its paid event intelligence platform. HubSpot is the native CRM on the product page. The terms say the current free access is not a promise that it stays free, and they describe how Vendelux uses lead data. Read them before you rely on it.
