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Event guidesWeb Summit

Capture every lead at Web Summit 2026.

  • 9 to 12 November 2026
  • MEO Arena, Parque das Nações (with FIL), Lisbon

The short answer: At Web Summit 2026, scan each attendee's badge, app QR code or business card at your stand, add a tag such as investor, startup or buyer, and send the lead to your CRM the same day. Then send a short personal email within a week of the show ending on 12 November.

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Swopi is not affiliated with Web Summit or its organizer.

Web Summit 2026 at a glance

Technology, startups, investors and media.

Dates
9 to 12 November 2026 in Lisbon (Web Summit).
Venue
MEO Arena, Rossio dos Olivais, Lisbon (Web Summit support).
Attendees in 2025
71,386 attendees from 157 countries (European Commission IP Helpdesk).
Startups in 2025
2,725 startups (European Commission IP Helpdesk).
Investors in 2025
1,857 investors from 86 countries (Web Summit).

The official lead service

We could not confirm the 2026 lead scanning offer on the public Web Summit pages. The 2022 partner hub pointed partners to a lead scanning section, so check the current partner hub or your exhibitor contact for the official service and price.

Badges and booths

Web Summit attendees get a QR code in the Web Summit app. It is used for check in, for collecting the badge and lanyard, and for swapping contact details with other attendees (Web Summit support). Swopi reads the printed name and company and any QR code.

Lead capture guide

How to capture leads at Web Summit

Scan badges and business cards with your phone. Swopi AI adds the email, phone and company, and sends each lead to HubSpot or Salesforce.

Step 1

Scan the badge

Point your phone at the badge or a business card. Swopi reads the name, title and company in any language.

Badge scanner app
Swopi app scanner framing an event badge

Step 2

Swopi AI fills in the rest

Swopi AI adds the work email, phone, LinkedIn profile and company data to the lead from 20+ sources.

How lead enrichment works
Lead detail in the Swopi app with the email, phone and company filled in by Swopi AI

Step 3

Send it to your CRM

Swopi sends leads to HubSpot, Salesforce, Dynamics 365, Zoho CRM and Pipedrive natively, and to 5,000+ more CRMs and apps through Zapier.

Step 4: follow up. Swopi AI writes the first email from your notes. Send it within a few days of Web Summit. AI follow-up

Export to CRM in the Swopi app: Excel and CSV export, HubSpot synced, Salesforce connected

Tips for exhibitors at Web Summit

  • Tag investors, startups and buyers

    The 2025 edition had 2,725 startups and 1,857 investors among 71,386 attendees (EC IP Helpdesk, Web Summit). Many people at your stand may be founders and investors, not buyers. One tag per lead keeps the follow up honest and useful.

  • Ask people to show their app QR code

    Attendees can share contact details by letting another attendee scan the QR code in the app (Web Summit support). Any QR code can be scanned by Swopi, and Swopi AI then adds the verified business email and company data.

  • Keep the scan short, then talk

    The programme has 32 content tracks (Web Summit), so people move between stages all day. Scan first, so you never lose the contact, and talk after that.

  • Mind the time zone

    Lisbon is one hour behind Central Europe in November. If your leads come from the US or Asia, schedule follow-up emails to land in the morning of their time zone.

  • Follow up before the end of November

    The show ends on Thursday 12 November. A lead that hears from you within one week still remembers the show. After a month it is harder. Write your notes each evening so the emails are quick to finish.

Web Summit cost per lead calculator

Enter what the show costs you and how many leads you expect. The calculator divides your numbers.

Space, build, furniture, shipping

Flights, hotel, meals for the team

What the team's days at the show cost

Lead retrieval, giveaways, printing, events

Conversations you will save as leads

Your own estimate of good leads

We only add and divide your numbers. Nothing is saved or sent.

Cost per lead at Web Summit

$0

Total cost
$0
Per qualified lead
Add a share

Enter your costs and the leads you expect.

Every lead you lose raises this number. Swopi turns each scan into a lead with the email, phone and company, and sends it to your CRM.

See how it works

More on budgets: what lead retrieval costs and the trade show lead capture guide.

Web Summit 2026 questions

When is Web Summit 2026?

Web Summit 2026 takes place from 9 to 12 November 2026 in Lisbon, according to Web Summit.

Where is Web Summit 2026 held?

In Lisbon, Portugal. Web Summit says the 2026 event is at the MEO Arena, Rossio dos Olivais, in Parque das Nações. The ticket page also mentions the neighbouring FIL halls.

Do I need the official lead scanning at Web Summit?

We found nothing on the public pages that makes it a requirement, and we could not confirm the 2026 offer. Ask your partner or exhibitor contact. A phone app can scan the attendee QR code, badge or business card without the organizer's rented scanner. Our event lead capture app checklist helps you compare.

How do I follow up leads after Web Summit?

Send a short email that names Web Summit and the topic you discussed, within about a week. The follow up email guide has a simple format.

Sources

Swopi is not affiliated with Web Summit or its organizer. Swopi does not exhibit at or sponsor the show. Dates and facts as published by the organizer, checked September 2026.

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